J Makoetla Ad Agency was created specifically for promotional product advertising for businesses to meet the growing online advertising needs of the small to medium sized businesses and convince people that their products worth buying.
Sunday, March 14, 2021
Private Statistics Conducted by https://www.jmakoetla.com/ reveal that more than 80% customers buy a product after watching a video put out by the brand or users
Video content is preferred over written content simply because the human brain processes visuals faster than text.
Video marketing has a greater capacity to attract huge traffic and grab users’ attention. In fact, video marketing is the most preferred and suitable form of marketing for small local businesses or brands which are yet to establish themselves and reach new heights. In today’s marketing domain, a video is the center focus for the customers as well as businesses.
Here’s why you need to start video marketing:
Impacts conversions and sales
Video marketing makes a huge impact on conversions and sales. Videos being more explanatory and an excellent engager, marketers are leveraging them to attract more sales and even increase brand awareness. Because of the nature of video content, users feel more connected and involved with a brand’s communication. One can see how videos affect the conversions and sales by differentiating between websites and social media pages that post more video content as compared to websites that don’t.
Boosts buying behavior
Video content gives brands and users to demonstrate the usage of products and services. No doubt, videos are frequently used for explaining how to use a product or for reviewing a certain product or service for other users to see. E-commerce giants like Amazon and Nykaa are leveraging video and using it to market their product. When you see somebody use or review a product through a video, it makes you feel more involved and connected to the brand. This influences your buying behavior and boosts sales for brands and businesses. For example, a short video released by a makeup brand like Nykaa explaining how to use particular product makes its viewers feel like they know how to use the product and exactly how it will work for them. Sharing video content is a great way to build rapport and trust with your target audience.
Perfect social media post
The most common format of content on social media today is video content. Video content communicates a large deal of information in a short time and is easily understood by people. Undoubtedly, if you want to spruce up your social media profile and reach a larger target audience, you need to share more video content. Not only are they more engaging but also have a longer lasting impact as compared to written content. Videos are a great way of explaining concepts, demonstrating how to use products, doing product reviews or conveying user experience. As a result, brands and businesses end up generating a lot of video content for their audience. And it works!
Visitors spend more time
Since videos are more engaging and easily understood, visitors are likely to spend more time on your social media pages or website if it contains video content. Users find it easy to view videos to consume content as compared to reading blogs or articles. Adding videos to your social media profiles will attract new visitors to your social media pages while increasing your reach. Publishing videos will also make your brand easily recallable and recognizable.
Videos are attractive
If you were given two pieces of content, a blog and a video, which one are you more likely to consume? Our guess is the video! Visuals have always been more attractive than written content. A website or social media page that contains more visuals than text is likely to get more attention than one with only text. While big brands and businesses have already shifted to video content, smaller businesses are slowly adapting to video trends for marketing and online promotion. The attention span and preference of users is compelling brands and businesses to switch to video marketing for their business. Millions of videos are added to the internet on a daily basis, and we’re going to witness a surge in video content in 2018.
Bounce rate
Businesses have taken to videos as a solution for a high bounce rate. Earlier, users would visit websites and exit rapidly thanks to non-engaging content on websites or landing pages. However, with the rise in video content as the most engaging form of content out there, brand and businesses have started using video on their website’s homepage or landing pages. How does this make a difference? Visitors who visit these landing pages are now forced to spend more time on these pages because they want to watch the video. It’s a successful way to decrease the bounce rate on your website while grabbing the attention of the visitor. This reflects the effectiveness of video marketing. Websites with videos rank fairly well on search engines and this, in turn, helps in increasing website traffic.
Thursday, February 18, 2021
Based on https://www.jmakoetla.com/ Top 5 Sales Pitch Ideas "There's no Business Without Sales."
Marketing and sales are two activities that act as the backbone of any business. Without sales, there is no business and therefore no revenue generated. These are the pillars responsible for any company’s success.
Before you head out to understand how to do sales or marketing, take out time to study your sales graph and see what all areas need improvement. What is the graph like for your sales? Is your sales pitch talking about how and what your business does? Does it talk about the features of your services? If so, you may have been doing it wrong all this while.
Sometimes, all you need is an effective sales pitch. Write a sales pitch that resonates with your target audience. Businesses often pitch about their business even before customers have confirmed that they’ll be buying your services or not.
If you’re looking for ways to write a better sales pitch that is effective and helps in converting your audience and users, you’ve landed on the right blog! Here we’ll share tips on how to write a winning sales pitch.
Sales pitch, often called as elevator pitch, should be all about your customer’s/client’s needs and not your business. It's good to have an open ending question at the end of a sales pitch, making a scope for a conversation. Whatsoever, don’t brag/self praise about your organization.
So, are you confused with how to approach prospective clients? Here is the key, sell less and have more meaningful conversations. Take reference from best sales pitch lines and turn your pitch into a winning one.
The basic fundamentals are -
Customers- Who are the customers and what do they do?
Problems- What problems are they facing currently?
Business services- How are your business services solving their problems?
Remember, that your customer is not willing to spend more than few minutes to know if your business can benefit them in any way. So, a short, concise and descriptive pitch will get you prospective clients.
Here is how to start a successful sales pitch
Clearly defined introduction
Write a short and crisp introduction about your business. Highlight your strengths and what your organization excels at. An introduction is necessary to help the client judge the personality of your organization and if at all their requirements resonates with ours. Don’t elaborate the introduction too much. Talk more of what might interest the clients i.e. their pain points.
So, once you know that the clients are inclined to your business and your offerings, you could have meaningful conversations that helps you close the deal. This brings us to the next point.
Meaningful conversations
Once you know that the prospect is inclined to your business, try to have a meaningful conversation. If your conversation adds value to your prospects, they'll be more interested in what you are offering and how you can help them.
Don't have a conversation for the mere purpose of closing a sale. Instead, have a real conversation, the way you have with your friends. Keeping it personal gives them an idea that you are concerned about them, and this will even give you an edge over your competitors.
Identify pain points of your clients
When you’re trying to make a sales pitch, think from a customer's perspective and you'll know where you are going wrong.
Why should a customer be interested in your business? If your business doesn’t address a problem that is being faced by your target audience, what good is it anyway? Focus on the needs and requirements of the reader and pitch your business product/service accordingly.
Highlight how your company can solve a problem that your clients/customers are facing. Testimonials or previous experiences your users have had with your business can also help future sales.
Stick to your promise
Clearly define what your business is promising. Make sure while you make some huge claims, they are not something irrelevant and unreal. It is important that both parties are clear on the deliverables.
It is important to be authentic and honest with your users and customers. Your business must offer something that they value, otherwise they have no reason to stick to your brand. Having said that, only promise deliverables that you will be able to stick to. Don’t overpromise.
Have a proof and a backup plan
Show a proof of your earlier deliverables and that they were on time. You need to confirm to your clients that you are capable to fulfil the deliverables.
A good way to do this is to present customer testimonials and previous customer experiences that have been good.
At the end of the pitch you should give a clearly defined plan that shows your every action. And what all you will be doing to achieve the deliverables. The business proposal plan that you write should be personalized, according to the needs and requirements of the client.
We hope you’re a little more familiar with how to improve the sales pitch. If you think we missed out on some points, let us know in the comments below!
Publish your blog with us to increase your exposure to a relevant audience. Take a look at our guest posting terms.
Sunday, February 14, 2021
According to https://www.jmakoetla.com/ There're 7 Factors to Consider Before Starting a Startup Business
Do you have a business idea? Is your business idea going to make you the next big startup? Do you find yourself wondering “what all do I need to start a startup business.”?
It is always a good exercise to make a list of things before you start an activity. Doing this keeps you organized and also helps you better execute your tasks and ideas. For example, you could have a list of things to do before you register a company. Or it could be a list of things needed to start a business.
If you have a startup or are planning on starting one, it’s important that you consider some factors that can help make or break your startup. The success of a business depends on several factors that we will discuss in this blog. Not all businesses succeed. But the ones that do have these in common.
Here are some factors to consider before starting a business:
Your business idea
Your business idea for your startup is going to be the focus of your startup. What does your startup do? What makes your startup different? What problems does your startup solve? Why did you start your startup?
It’s important that you always keep in mind your business idea and the crux of it. Don’t lose focus on the idea and why you started your startup. There will be more startups or businesses that offer the same products or services as yours, and that is why it is important to focus on what makes your business different.
Take a look at some digital marketing ideas for startups to succeed.
Quality over quantity
Always remember quality is more important than quantity.
As a startup owner, you start focusing on the numbers you generate. The number of sign ups, or walk-ins or followers on social media. But what you must remember is that at this stage of your business, it is more important that you accumulate quality and relevant customers or users, instead of quantitative but irrelevant customer or users.
Focusing on quality will make sure that your business is moving in the right direction. This is also going to make your startup more relevant to the right people in the future as you will have more chances of better reviews and more referrals. Focus on quality, and the quantity will come with time.
Have a backup plan
It’s a good idea to have a backup plan for everything you do. Don’t keep your eyes off plan A, but have a plan B in case things don’t go as planned.
The same goes for your startup. You may have a business model in place and may have outlined your products, service, marketing plan, etc. But with startups, there is always a risk of failure. A lot of times, startups fail to gauge the demand in the market, or do not carry out a thorough market research; which is why it is a good idea to have a backup plan.
Know your opportunities and challenges
“Success and learning are two sides of the same coin”.
As a startup owner, you should be well aware of the opportunities and challenges that your business is faced with currently, and what lies ahead. If you can identify opportunities and act on them, it can have a huge benefit for your startup.
Challenges are what makes your business better. In the initial stages of starting your business, you are bound to face challenges and obstacles. But as your business grows, you will find a way to manage and tackle these challenges, as a result of which you will improve your business.
Know the markets need
Before you dive into starting your startup, think about your business idea again. Is there a need for the product or service you are about to offer?
Understanding the market demands and needs is an important factor in deciding whether to start a startup. If there is no need for your product or service in the market you are targeting, your startup simply will not take off.
On the other hand, if you do your market research well and understand exactly what is needed in the market, your products or services have better chances of being in demand.
Know your budget and expenses
Do you have the funds and resources to start a startup?
As a business owner, you need to be well versed with the budget that you can allocate for setting up your startup. It is important to prioritize activities and tasks that need to be done. Once this is done, a certain budget needs to be allocated to these tasks.
You should also be familiar with the kind of expenses your startup is likely to incur once it starts. It is a good idea to rope in somebody who can help you estimate these figures.
Analyze your strength
Last but not the least, focus on your strengths. Analyze your resources and leverage them. If you can compile all your assets, skills, resources and strengths and put them towards achieving a goal – rest assured, you will experience success.
Do you have the spirit to start a startup? We hope this blog acted as a checklist of factors to consider before starting a business!
Thursday, January 14, 2021
Making Money Online is what https://www.jmakoetla.com/ calls"Earning the Easiest Way."
Summary:
Since the computer and internet were discovered, most people have been attempting to earn big bucks from this venue. Although many have succeeded, still many are trying and wishing for their luck to change.
Keywords:
money,business
Since the computer and internet were discovered, most people have been attempting to earn big bucks from this venue. Although many have succeeded, still many are trying and wishing for their luck to change.
Many frauds and scams are now out there giving you false hopes about instant riches for a hundred dollars or so only. They will even provide you with evidences, testimonies and bank accounts to show that their schemes really work. Yea, maybe it works for them but for them only. When they already got what they want from you, they will disappear in an instant. So, be alert and cautious when dealing with strangers who promise you instant wealth.
However, this does not mean that you should refrain yourself from making any money online. There are ways which you can use to make legitimate money online.
If you want to create a business, you should prepare yourself for a series of working and studying. And of course, you will have to prepare yourself with lots of patience. Not everything in this world happens in just a snap of the finger. It all goes with a process.
Many people do an online business through writing. And one of the famous is writing website content and articles. You can also write news sheets or e-zine and maybe an e-book. All of these are popular and fast earning businesses online. Although they may not make you bill gates-rich, they can provide you with some extra cash.
However, if writing is not your forte, you can always engage yourself in other businesses available online. But do not forget to make first a website of your own. This can be a bit costly if you don't know how, but with good promotion, your site will possibly open many online business opportunities that will soon lead you to your riches.
You can use your website to advertise your own products or other persons' products. There are companies who provide good commissions on their products through affiliate marketing. Although this is true, choose the one that will be complimentary to your own website.
There are many options for you to choose from and none of them are instant.
Saturday, December 26, 2020
Here is what https://www.jmakoetla.com/ Wants you to Do when your Home is n't Selling
If you own a home this video is a road map to selling a home.
When you sell your home, the process is almost like going to a job interview.
Selling a home involves presentation, which is one of the key factors that determine the outcome. Although this may sound a bit weird, presentation is a way of life in the world of real estate. Buyers in today’s market look for good presentation – many basing their final decisions on it.
If the property you are selling comes with a garage, you’ll need to go through your garage before you sell your home. Chances are that you store things in your garage, which can easily pile up over time before you realize it. If your garage is in a messy condition, you’ll obviously want to clean it up. Buyers look for homes that are in perfect condition, and anything less than perfect will look bad in the eyes of the buyer. Most homes have some truly outstanding features inside of them. You should always do your best to highlight the best features of your home, instead of just hoping that the buyer understands what they are. The ideal way to bring out the best features of your home is to use the proper lighting. If your home is clean, you can use lighting to bring out the best features in your home, and ensure that they stand out to the buyer. When a potential buyer first pulls up to your home; the first thing he will see is your lawn. If your lawn is trimmed and well taken care of, he will get a good impression right off the bat. If your lawn is a wreck, he may immediately pull away. To give the best impression to the buyer, you should put some thought into how things look. You can always plant flowers around the walkway and throughout the yard, which will look great to a potential buyer. You should also make sure that the entrance into your home is a positive as well. The front door should be in great shape, as well as the entry area into the home. You can add some plants, paintings, and rugs to ensure that your buyer gets a good impression. When the buyer walks through the entry way into your home, you should make sure that the view he or she takes in is a good on. Your biggest goal when showing your home is to ensure that the buyer is pleased. Keep in mind that it may take some time to sell your home. These days, homes can sit on the market for months at a time before they actually sell. If you are having trouble selling your home, you can always reduce the price or simply go back to the basics. Eventually you will sell your home – although it may take more time than you think.
If you're interested in Promotional Product Advertising for you or your business, contact:
James Makoetla 4435 N Pershing Dr. # 514 Telephone 703-243-9321
Friday, December 25, 2020
Living Debt Free Is What https://www.jmakoetla.com/ Believes Requires Financial Discipline
Summary:Do you dream of living without the burden of excessive debt hanging over your head? It’s possible, but not easy. Living debt free requires financial discipline, all the time. To become debt free and maintain a debt free life, try the following three steps:
1. Get rid of existing debt. This is obviously your first step to living a debt free lifestyle. Cut up any credit cards that you currently have in your wallet, purse, or desk drawer and do not apply for or accept any oth...
Keywords:debt relief, debt, get out of debt, refinance, credit card, debt free, debt free life
Article Body:Do you dream of living without the burden of excessive debt hanging over your head? It’s possible, but not easy. Living debt free requires financial discipline, all the time. To become debt free and maintain a debt free life, try the following three steps:
1. Get rid of existing debt. This is obviously your first step to living a debt free lifestyle. Cut up any credit cards that you currently have in your wallet, purse, or desk drawer and do not apply for or accept any other cards. Pay your bills on time, sending as much as possible to one account while paying the minimum due on all of your other accounts until the account is paid off. Do this until all of your debt has been paid off.
2. Create a budget. Every single person who lives without debt has a financial budget and follows it. Without budgeting for expenses and incidentals, people overspend on unnecessary items and then when things just “happen” unexpectedly, (otherwise known as unplanned for expenses) these individuals rely on credit cards to make ends meet. Make a list of every monthly expense you can think of. Then, make another list of every incidental expense that you pay throughout the year but not necessarily on a monthly basis. If you usually get 3 oil changes a year at $20 a piece, you need to plan for $60 a year for oil changes, which is the equivalent of $5 per month. Once you have a comprehensive list, subtract your total monthly expenses from your total monthly income and see what is left over. Be sure you include savings accounts in your “expenses”. Pay yourself first is a good rule to live by. If there is still money left over, congratulations! Use it to pay more on each individual account until everything is fully p
3. Avoid credit like the plague. Make all of your purchases with cash and you will never fall into the debt trap again.
Manage Your Money
As you are starting the process to a debt free life, you should be extremely mindful as to where your money is going. It’s important that you track your spending habits for a period of time in order to see where money is being wasted, or where you can cut costs without completely changing your lifestyle. Keep a notebook where you list every single item you purchase, including the amount you paid, where you purchased it, and the reason. Include all bills that were paid, how much you paid, and how much you still owe. After a few months of tracking your spending habits, you will be able to determine exactly where all of your money is going, and you may be surprised at how much your little purchases are adding up and eating away at money you could be using to pay off debt to enjoy a debt free lifestyle! That cup of coffee you grab every morning on the way to work could be costing you $10 or more each week- about $40 per month, and brewing your own coffee at home could save you considerably since you can purchase
How to Remain Debt Free after Recovery
One of the biggest mistakes people make after making a financial recovery is to allow themselves to fall back into old habits. Before they know it, they’ve racked up another few thousand in credit bills, and they’re heading down the same path to having a desperate situation where they just can’t make their payments on time each month.
You do not need to have credit cards in your wallet. Yes, it is a very odd feeling to go from having several cards available to you to none, but it is the safest way to avoid overspending. You may want to keep one credit card in a safe place in your home, for purchases that do require a credit card. Think long and hard before using the card, and if it is possible to buy it with cash, than do that instead. A credit card should not be used for every purchase, nor should it be used when you want to buy something unnecessary that you don’t have enough cash to purchase. If you want a luxury item, save your money until you can buy it- if after several months of saving you decide you don’t need it, then you’ve saved the money on an item you previously may have purchased on a credit card, discovered you didn’t really need or want it, and then had to pay back three to four times what the item is worth after all the interest and finance charges were added
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