Tuesday, August 24, 2021

Give https://www.jmakoetla.com/ Your Detailed Business Plan Information To Create Your Video and Make Your Business Visible Everywhere Get Your Name-And Your Products Names-In Front Of More People, Instead Of Hard Sell "buy this product" approach.

BUSINESS PLAN INFORMATION Alternate Names: A Business Plan is also known as a: Business Proposal Marketing Plan Business Strategy Marketing Strategy Sales Plan What is a Business Plan? A Business Plan is a written document that outlines a company's goals and how it plans to achieve them. It also encompasses several other aspects of a company's future agenda and can serve as a tool for internal decision-making or as a business proposal to pitch to potential investors. Who needs a Business Plan? Those who are starting a business or who have an existing business, including sole proprietors, general partners, limited liability company (LLC) members, and even corporations, should have a Business Plan to map out their strategies and goals for their company. When should I use a Business Plan? A Business Plan is essentially a tool for planning and education. It can be used to build the framework for your new or existing enterprise, and to set goals for your business. It can also be used by your startup as a way to present your ideas, sales projections, and plans for achieving your objectives to potential investors for funding purposes. Ultimately, whether you plan to launch a company, transition from being a freelancer to a small business owner, or wish to recreate, improve, and organize your current business, a Business Plan is a helpful document for steering your business forward and informing others of your plans. What is included in a Business Plan? While a Business Plan may vary in how it is organized, it can include: Executive Summary: This portion of the plan summarizes your company. It can include an overview of your company's management structure, a description of your product/service, your goals, and a summary of your finances and marketing strategy. Business Description and Mission Statement: This is a brief rundown of your business's history, ownership, and its mission or vision statement. Product or Service: Here you can include a breakdown of what your product or service is, its unique features, any patents you may have, as well as any future products you want to develop. Marketing Strategy: Your marketing strategy is how you plan to get your product or service in front of customers. This is where you can include your ideas for promotion (online/traditional methods), as well as how you physically plan to sell your product or service (brick-and-mortar, ecommerce, etc.) Competitors Analysis: This section describes your competition and how you intend to compete against their current strategies. SWOT: SWOT is an acronym for "Strengths, Weaknesses, Opportunities, Threats." A SWOT analysis evaluates these specific aspects of your business. Operations Overview: An operations overview provides a glimpse into the daily operations of your business, including the management and staffing structure, human resources plan, your physical operational facility, and your production methods, such as quotas or manufacturing details. Financial Plan: Your financial plan may include your company's income (profit and loss) statements. It can also encompass your capital requirements if you are pitching your ideas to investors. In that case, you may describe the investment amount you require and how you plan to repay this capital in a repayment plan. How do I write a Business Plan? There are many tools available to help you write a Business Plan, including LawDepot's online Business Plan template, which guides you through the process, and allows you to customize a document specifically to your business's needs. How long should a Business Plan be? The length of your Business Plan depends on the size of your company, and how you intend to use your plan. It can be as simple or as comprehensive as you would like. The more you put into it, the more your business may derive use from it because there is a clear strategy laid out for you to follow. If you intend to use your plan as a business proposal to enlist investor funding, it is recommended that you have a more concise and detailed plan. How often should I update my Business Plan? Your Business Plan should be a working document that you consistently refer to and periodically revise as your situation changes. Whether this is once a year or every quarter, it's important to adjust your plan as necessary so it always reflects your business's current and future direction. Updating your plan keeps your company and employees focused on the same goals, and may even enliven your business as you hit milestones, and work towards achieving new ones. Related Documents: Partnership Agreement: a document used by general business partners to set the terms of their working relationship LLC Operating Agreement: an agreement used by LLC members to map out company rules and the rights and responsibilities of its members Articles of Incorporation: a document that is filed with the government to form a corporation Purchase of Business Agreement: a contract where an individual or corporate party purchases all assets or shares of a company

Tuesday, August 17, 2021

J Makoetla Article Marketing Purpose is to help Businesses to stay ahead of the Competition and to Make Sure that https://www.jmakoetla.com/ is becoming A Big Part of Digital Marketing

Over the last three decades, digital marketing has been flourishing exponentially, helping many brands and businesses to stay ahead of the competition online. All you need is an effective digital marketing strategy to ensure growth online in the long term. It is not easy though. As a marketer, every now and then you have to experiment with and implement new strategies of digital marketing. There are various digital marketing techniques and sometimes it can be perplexing to decide which one to prioritize. No worries! We got you covered. In this blog, we will be discussing the most effective digital marketing tactics that can help you drive customer engagement, raise brand awareness and generate leads. But before this, remember to have a clear understanding of your business goals, product, and demographics so as to not waste time and money. Social media A big part of digital marketing is social media marketing. Every digital marketer should make the best use of all social media platforms as it’s a perfect tool to reach out to new and potential customers. Social media is a long-lasting effective digital marketing strategy because people tend to follow their favorite brands on social media. In a recent 2019 study, it was found that 1 in 4 users are following brands on social media and if satisfied with the service or product, they are likely to recommend it to others too. This is the reason why today more and more companies are setting up social media pages for marketing and promotion of their products and services. Content marketing In this digital age, content marketing is one of the most common buzzwords. Content marketing is defined as strategic marketing that involves the creation and distribution of relevant and valuable content to draw the attention of prospective customers. Content can be in the form of a blog post, videos or graphics that deliver a clear message to the audience. Top brands and organizations can be seen making use of this strategy and now even small businesses have started doing the same. The bottom line is, content marketing can fetch you great results online if only it is done properly and reaching the right audience. Influencer marketing This new form of marketing has emerged as the most beneficial one for marketers. Brands can easily now endorse their products without spending a single penny by hiring social media influencers. A social media influencer can be a celebrity or someone with a lot of followers who helps in endorsing products online. If you are thinking of initiating this, try to discover top influencers who are ruling social media. Reach out to these influencers and ask them if they are interested to endorse your products. Some may charge a fee or some may agree to do it in exchange for free products. Live streaming Most brands are using this inexpensive marketing tool that helps the brand reach their audience online. Consumers prefer watching video-based content over any other form of visuals or written material. Live streaming is becoming popular on social media platforms such as Twitter, Instagram and Facebook which allows you to have a conversation with your audience and answer their queries if any. Some digital marketing techniques fade over time, consumer behaviour also changes and thus, it becomes more important to know about the most effective ones that bring long-lasting results.

Friday, August 6, 2021

Bingo! https://www.jmakoetla.com/ Awesomely Presents How to Drive Traffic to YouTube

YouTube proudly boasts of being the second largest search engine after Google. The first video ever on YouTube was uploaded in April 2005. If we go back in the past, the journey of YouTube and videos has evolved a lot. A video is the most popular form of content that is consumed by the online users today. While you are reading this blog, 400 hours of video content is uploaded to YouTube every minute. It seems that online users are never bored of watching videos. The reason why video content is more preferred by audiences is because video content has a larger impact, is recalled easily and is remembered for a longer time. So if you have a business, and have not yet initiated video marketing, get on the bus before you miss it! Videos have a high potential to draw visitors to your website. Making videos and publishing them online is one thing. But making them discoverable to online users (and the right ones) is another. Here comes the need of optimizing YouTube videos just like optimizing content. So, how does one optimize YouTube videos for SEO? One of the aspects of optimizing YouTube channel is to share the video on all social media platforms where you have a presence. Remember that the more time people spend watching videos on your YouTube channel, the more of your videos will be discoverable to them. This also boosts online visibility for your videos as search engines recognize your videos as a credible source of information. Here are some video optimization tips: Longer description Make the descriptions of your videos longer and more detailed. The more you describe the nature of your content or what your content is all about, the easier it is for search engines to understand and index what your videos are all about. While you write your description, make sure that you highlight the crux of your information in the first 150 characters. This is because YouTube chops off the descriptions that visitors can view after 150 characters. So, the first 150 characters must be self-explanatory and informative. Tags Tags are similar to hashtags or keywords. Like hashtags, tags make your videos available and discoverable to those users searching for these tags. Adding tags to your videos make you more visible online to the people who are looking for your content. This is a basic but essential step in making your videos visible to users using keywords to search for content. Playlists Create playlists of videos that are similar or fall under the same category or topic. For example, if you have several videos about startups, you can create a startup playlist on YouTube! Think about it, somebody looking for information on a certain topic would love to hear and watch more and more of it! Besides that, YouTube search allows users to search by playlists. So it’s a great idea to club your videos into playlists if you want to show up for that! Check out our Technology Playlist on YouTube. Thumbnails If your video has an enticing thumbnail, it can have a direct impact on the success of your video! Even though a user is searching for a particular topic, the thumbnail determines the success of your video to a great extent. If you use an enticing, hard-hitting and highly relevant image in your thumbnail, you’re likely to get more clicks and have a higher click through rate, which is bound to affect your overall performance. Remember, the picture you select should be a high-resolution image so that it is perfectly visible to the user. Video marketing Having a good, attractive and informative video on YouTube is not enough. Unless you share the videos on various social media platforms, you will not be leveraging your online presence to the fullest. When you share your video on different platforms, you are tapping into a wider audience that may be interested in your videos but are not present on YouTube. Remember, each social media channel has different norms and protocols. So when a video is shared on YouTube, the description of the video should be altered depending on the social media channel. Captions An easy trick to make your videos more discoverable is to make sure you mention your primary keywords in the caption of your videos. To get an insight into the keywords that users are searching for, type in your primary keyword in the YouTube search bar and take a look all the keywords users typically look for. Write a caption that is attractive and raises curiosity in your users. Write something that makes them want to click on your video and find out more. For example, if you saw a video called “Here’s why your brand isn’t working for you”, we bet you’d want to click on that! When you start off with YouTube marketing, you’ll face many challenges like how to increase YouTube viewers and subscribers, how to popularize your videos, etc. Feel free to ask your friends and family to support you in order to give your channel a kick start!