Wednesday, July 29, 2020
Get To Know My Website(URL) https://www.jmakoetla.com/ On Google
Where is the world economy taking us from here?
When is this corona-virus going to stop?
The world economy is shattered and Gone FOREVER.
It will never come back as it specifically was, and in its place generally tougher, more demanding market will emerge.
The world economy is shattered and Gone FOREVER.
It will never come back as it specifically was, and in its place generally tougher, more demanding market will emerge.
Consumers will have the POWER, ordinary products and services won't be tolerated, money will be spent with caution, sellers will be scrutinized, and business will be earned not given. Let me put it another way: all companies go bankrupt. It's a matter of time.
Want proof?
Want proof?
Out of the 100 largest companies of 50 years ago, 17 survive today. And none of those 17 are the market leaders they used to be. This is not going to be the economy we once knew. We have the stories about stocks crushing, jobs dying and foreclosures breeding like rabbits.
Yes indeed, the world is changing and the future is critical.
Yes indeed, the world is changing and the future is critical.
Now we need entrepreneurs more than ever.
Thursday, July 23, 2020
Better Public Speaking
Presentations and public speaking, although daunting, can be a very enjoyable, rewarding experience, once adequate time is taken to prepare and rehearse them. An enthusiastic speaker who is confident with their material will make a lasting memorable impression on their audience.
Think of the last really memorable talk or presentation that you attended. Now, was that easy to do, or did you really have to rack your brains to remember one? Sadly, too many presentations are easy to forget. And that’s a big problem because the only reason the presenter gave the talk was to communicate something to you.
However, there are four basic things that you can do to ensure that your verbal messages are understood - and remembered - time and time again.
Although somewhat obvious and deceptively simple, these are:
Understand the purpose of the presentation
Keep the message clear and concise
Be prepared
Be vivid when delivering the message
Keep the message clear and concise
Be prepared
Be vivid when delivering the message
Understand what you want to achieve:
Before you start working on your talk or presentation, it’s essential that you really understand what you want to say, who you want to tell and why they might want to listen. To do this, ask yourself: Who? What? How? When? Where? Why?
Who are you speaking to? What are their interests, beliefs and values? What do they share in common with others; how are they unique?
What message do you wish to convey? One way of answering this question is to ask yourself about the ‘success criteria’. How do you know if and when you have successfully communicated what you have in mind?
How can you best put across your message? Language is most important here, as are non verbal cues such as body language and expressions. Choose your words and non verbal cues while keeping your audience in mind. Plan a beginning, middle and end. If time and place allow, consider and prepare audio-visual aids.
When? Timing is important here. Develop a sense of timing, so that your contributions are seen and heard as relevant to the issue or matter at hand. There is a time to speak and a time to be silent.
Where? What is the physical context of the communication in mind? You may have time to visit the venue, for example, and rearrange the furniture. Check for availability and visibility if you are using audio or visual aids.
Why? In order to convert hearers into listeners, you need to know why they should listen to you – and tell them if necessary.
The Importance of Simplicity:
When it comes to wording your message, less is more. You’re giving your audience headlines, too much information will overload and bore your listeners.. They are not expecting to become experts on the subject as a result of hearing your presentation, therefore simplicity is best.
If you’re using slides, limit the content of each one to a few bullet points, a single statement or a very simple diagram.
Preparation:
Failing to prepare is preparing to fail. In fact, it is the most important factor in determining your communication successes. When possible, set meeting times and speaking and presentation times well in advance, thus allowing yourself the time you need to prepare your communications. Each minute of a presentation deserves thirty minutes preparation.
Of course, not all communications can be scheduled. In this case, preparation may mean having a good, thorough understanding of the office goings-on, enabling you to communicate with the knowledge you need to be effective, both through verbal and written communications
Successful Delivery:
The manner in which you deliver your speech or presentation has a lasting impact on your audience. Again, preparation is paramount here, in order to hold the listeners attention. Some useful tips for keeping your presentation vivid include:
Use examples to bring your points to life
Keep your body language up-beat - don’t stay stuck behind a rostrum
Don’t talk to fast. Less is more here too. Pauses are effective.
Use a variety of tones of voice
Use visual aids.
Keep your body language up-beat - don’t stay stuck behind a rostrum
Don’t talk to fast. Less is more here too. Pauses are effective.
Use a variety of tones of voice
Use visual aids.
Presentations and public speaking, although daunting, can be a very enjoyable, rewarding experience, once adequate time is taken to prepare and rehearse them. An enthusiastic speaker who is confident with their material will make a lasting memorable impression on their audience. Here’s information for you!
Wednesday, July 22, 2020
Saturday, July 18, 2020
Monday, July 13, 2020
https://www.jmakoetla.com/ Discovered That Branding Is A long Term Strategy For Any Business
1.)Voice mail – Every business has a voice mail for when there is nobody there to answer. Make sure you use your company name in the voice mail twice. Once in the introduction and secondly in the end.
An example might be “Hello, you have reached 1.) Company Z. We’re sorry but we are unable to answer your call at this time, please leave us your name and number and we’ll get back to you as soon as possible. Thank you for calling 2.) Company Z. Have a great day.”
This reinforces your company name building recognition helping condition consumers and customers to remember your name from all the other names out there and that is what you want to do in ALL communications.
2.)Mail Communication – This section will apply to email as well. Use your company name and logo at the top of all letter heads including email. Reinforce your company name in the signature area after your messages as well. Example:
Constant reinforcing of your brand is crucial to the life of your business and once again you see the use of the company name used twice. Once in the Letterhead and once after the signature. Beginning and end.
3.)Phone Numbers – Local or national, a custom number can help do wonders when it comes to sales call centers or retail locations. While finding a custom vanity toll free number can prove to be somewhat costly, you can still use local vanity numbers for your location even if your a national business. You won’t always have a short business name but by using industry words mixed with abbreviations for your company you can help reinforce brand image just the same. Be creative and you may find some easy and fun ways to implement your company name or niche into an easily recognizable phone number.
4.)Advertising – In all advertising focus on how to include your company name and logo. Audio advertisements use your name twice. Once in the beginning and once at the end minimally. Display and television ads always make sure your company name or logo is always present and visible. Display ads will include online banner advertising as well. Contextual advertising always use your company home page in the visible URL section to simplify the viewing of your company name. The extension of the URL should not be present as it will distract the eyes from the home page name.
There are many other ways to add branding strategies into your marketing communications, just remember that every mention of your company name is another way to reinforce company image to the consumer bringing recognition for your industry equaling into future sales. Anything that involves your company communication to consumers, businesses, employees, press, peers, etc. should always be branded. You will find that a good branding strategy can carry your business a long way and strengthen your company for future markets and endeavors.
Sunday, July 12, 2020
Ask https://www.jmakoetla.com/ About Branding
Branding is a business practice every business big and small should include in their marketing efforts. Learn some simple techniques to increase your brand presence.
What is branding? Branding in short is the practice of using your business name and logo in marketing communications allowing for the consumer to better recognize you for what products you offer in the market place.
Branding does more than create recognition however, branding builds trust and loyalty among the consumer market allowing you to penetrate future markets with new product offerings more successfully. Successful branding campaigns can expect more sustained customer relationships and sales over longer periods of time than companies not implementing branding strategies.
The largest and most successful companies in the world all have used branding in their marketing communications building their brand equities into billions of dollars. Tide, Coca-Cola, Pepsi, Nestle, Ford, Boeing, Kellogs, and many more have all successfully built their brand to the point where consumers know them by heart and trust their products enough to purchase them without debate to the safety or quality of the product.
Branding is a long term strategy for any business but should be strategized and implemented into marketing communications from the very beginning. If your a small brick and mortar business in a small town or city you should still follow branding strategies just the same as if you were a national franchise or corporation. There is no excuse to not use a branding strategy for your business and that includes small e-commerce websites. If you own a business, you need to brand.
Starting a branding strategy does not entail a giant budget or advertising campaign if your low on company funds. You can start small in various different ways, some ways you may have already started using.
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